PUMA Motorsports Event Recap

The ID Agency has worked with PUMA for the past few years specifically on their motorsports campaigns. At the recent Project / Magic tradeshow PUMA unveiled the new Mercedes GP Petronas and BMW Motorsport partnership. To celebrate the new collection of apparel they held an event in unique location at Performance Motorsports Garage. The agency worked to secure a few key display vehicles including the MFest / HRE M5, Arkym / HRE M3, a Ferrari and a CLK Black Series. A special Forza Motorsport 4 KINECT kiosk was also on display providing attendees with some additional entertainment. In true Puma fashion special guests performed including Luke Christopher, Santigold, Meek Mill, and Diplo.