Ferrari By Logic3 Unveiled at CES 2012
The ID Agency just returned from CES 2012 in Las Vegas. Assisting with the public relations efforts to launch this new collection of headphones, earphones and speaker docks. 13 new products were showcased in two different collections, the Ferrari GT-inspired Cavallino collection and the Scuderia collection taking inspiration from F1. The tradeshow was very successful with many positive reviews of the products along with secured media coverage by the ID Agency. Media coverage was diverse from consumer electronic to lifestyle to automotive and includes: The Verge, Engadget, Complex, Hypebeast, AskMen, CBS 5 News, AP, Gizmodo, Motor Trend, Road & Track, AutoWeek and more.
In addition, Ferrari by Logic3 received two iLounge.com awards. Best of Show in the Design Category for the collection and Best of Show Finalist in the Booth design category.
The products will be available in April and more information can be found on www.ferrari-by-logic3.com.
Photo Credit: John Pangilinan